Salesforce Agentforce Commerce
Design and deliver connected commerce experiences with Agentforce Commerce
How Salesforce Agentforce Commerce works
Agentforce Commerce, formerly Commerce Cloud, is Salesforce’s commerce suite for B2C and B2B ecommerce, order management, payments, point of sale, and AI-powered shopping experiences.
It connects digital commerce with customer data, orders, inventory, service, and other Salesforce capabilities to support more connected experiences across the customer journey.
XCentium helps organizations implement and optimize Agentforce Commerce across complex B2C and B2B environments. We connect storefronts, order management, customer data, ERP systems, inventory, payments, and other technologies to create scalable commerce solutions built around your business and customer needs.
Salesforce Agentforce Commerce capabilities
B2C and B2B commerce
Support consumer and business buying journeys with capabilities for complex catalogs, account-specific pricing, entitlements, promotions, approvals, bulk ordering, and other commerce requirements.
Storefronts and digital experiences
Build and evolve digital storefronts using Salesforce commerce technologies including B2C Commerce, B2B Commerce, Storefront Next, and headless and composable approaches.
Order management and inventory
Connect commerce with Salesforce Order Management and Omnichannel Inventory to support order processing, fulfillment, returns, inventory visibility, and post-purchase experiences.
AI-powered shopping and product discovery
Use Agentforce and commerce data to help shoppers discover products, receive relevant recommendations, and interact with conversational shopping experiences.
Personalized commerce
Use customer, behavioral, transactional, and contextual data to deliver more relevant products, offers, content, and experiences throughout the buying journey.
Payments and checkout
Connect Salesforce Payments and other payment services to create secure, flexible checkout experiences across markets and customer journeys.
Unified commerce
Connect ecommerce, point of sale, order management, inventory, service, customer data, and enterprise systems to support more consistent experiences across digital and physical channels.
Agentforce Commerce + Contentful
Bring Agentforce Commerce and Contentful together with customer data to create more personalized commerce experiences.
In this demo, we show how marketers can tailor content, promotional pricing, and exclusive product access for different customer segments across the homepage, landing pages, and product detail pages.
How XCentium helps you build connected commerce experiences
We design, implement, integrate, and optimize Agentforce Commerce around your business model, customer journeys, products, data, and operational requirements.
Our Salesforce Commerce experience spans B2C Commerce, B2B Commerce, Commerce on Core, Storefront Reference Architecture, Order Management, Omnichannel Inventory, complex pricing and ordering, personalization, integrations, and omnichannel commerce.
We help connect Salesforce Commerce with ERP, CRM, customer service, payments, fulfillment, search, loyalty, data, and other enterprise systems. We also help organizations evaluate and adopt newer capabilities such as Storefront Next and Agentforce based on their existing architecture, requirements, and business goals.
Business outcomes with Salesforce Agentforce Commerce
Increase conversion and revenue
Improve product discovery and personalization
Support complex B2B and B2C buying models
Connect commerce, orders, inventory, and fulfillment
Deliver more consistent omnichannel experiences
Scale commerce as business requirements evolve
Salesforce fit & implementation assessment
Choosing the right platform and approach is critical.
We evaluate your current systems, business goals, and architecture to define the best path forward with Salesforce.
Frequently Asked Questions
Salesforce Agentforce Commerce is Salesforce’s commerce suite for B2C and B2B ecommerce, order management, payments, point of sale, inventory, storefront experiences, and AI-powered commerce.
Organizations can use different products and capabilities within Agentforce Commerce depending on their business model, buying journeys, fulfillment requirements, and existing technology environment.
Agentforce Commerce is the current name for the Salesforce commerce portfolio formerly known as Commerce Cloud.
The individual products within the portfolio continue to include B2C Commerce, B2B Commerce, Salesforce Order Management, Salesforce Payments, Omnichannel Inventory, and other commerce capabilities.
Organizations with existing implementations and older documentation may continue to see the Commerce Cloud name used.
Salesforce B2C Commerce is designed primarily for consumer shopping experiences and supports capabilities such as digital storefronts, merchandising, promotions, personalization, checkout, and high-volume ecommerce.
Salesforce B2B Commerce supports business purchasing requirements such as account-specific catalogs and pricing, entitlements, buyer groups, approvals, bulk ordering, account hierarchies, and complex purchasing workflows.
Some organizations need capabilities from both B2B and B2C commerce depending on their customers and business model.
Storefront Next is Salesforce’s newer storefront architecture for B2C Commerce.
It provides a modern storefront foundation designed to accelerate implementation while supporting enterprise commerce requirements, personalization, integrations, and AI-powered experiences.
Organizations with an existing storefront should evaluate their current architecture, customizations, integrations, performance, migration effort, and business requirements before determining whether and when to move to Storefront Next.
Salesforce Order Management supports the processes that happen after an order is placed, including order processing, fulfillment, servicing, cancellations, returns, refunds, and inventory coordination.
Connecting commerce and Order Management can give customers and service teams better visibility into orders while helping organizations coordinate storefront, inventory, fulfillment, payment, ERP, and customer service processes.
XCentium has implemented Salesforce Order Management as part of broader commerce environments for organizations including Funko, KIND Snacks, Specialized Bicycle Components, and Eminence Organic Skin Care.
Agentforce can support commerce experiences for both shoppers and internal teams.
Potential use cases include conversational product discovery, guided shopping, product recommendations, answering product questions, assisting buyers, supporting merchandising activities, retrieving order information, and automating commerce-related workflows.
The effectiveness of these experiences depends on the quality of the underlying product, customer, inventory, order, and business data available to the agent.
Start by determining which systems own products, pricing, customers, inventory, orders, fulfillment, payments, and other important business information.
The integration architecture can then be designed around transaction volume, latency, reliability, security, data ownership, and business requirements.
Salesforce Commerce environments may need to integrate with ERP, CRM, order management, customer service, CMS, search, payments, tax, shipping, loyalty, data, and other enterprise platforms.
Yes. XCentium has delivered Salesforce Commerce solutions across complex B2B and B2C environments.
Our experience includes B2B Commerce, B2C Commerce, Commerce on Core, Storefront Reference Architecture, Order Management, Omnichannel Inventory, complex pricing and ordering, personalization, integrations, and omnichannel commerce.
XCentium has delivered Salesforce commerce solutions for organizations including FleetPride, New Balance Team Sports, Salon Service Group, Eminence Organic Skin Care, FILA, Friar Tux, Stitch & Tie, Flexera, and Elizabeth Arden.
Look for experience with the commerce model and surrounding architecture your organization actually needs.
B2B commerce may require complex catalogs, account-specific pricing, entitlements, approvals, bulk ordering, and ERP integration. B2C commerce may require high-volume storefronts, merchandising, personalization, payments, search, loyalty, and fulfillment.
An experienced Salesforce Commerce partner should also understand what happens beyond the storefront, including order management, inventory, customer service, payments, returns, data, and enterprise integrations.